21 Ways to Lower Costs

The Google™ Search Ads Guide shows how to set up ads so you make the most money. You take advantage of what you already know about your own business and competitors. You make more money, because you know your customers better than expensive ad agencies and Google.

set up ads so you make the most money

The Google™ Search Ads Guide doesn’t let Google take control of your ads and rip you off. Google recommends choices that make Google more money, but cost too much. Here’s how the Guide lowers costs and improves ads with scientific precision.

See how to precisely target customers you want with the powerful Google Search Ads database, so you don’t run expensive ads to people who don’t buy your products or services. Facebook and other types of Google Ads can’t precisely target customers like Google Search Ads.
Control how Google displays your ad so people see your entire sales pitch on their small cell phone screen. 60% of Google Searches are on cell phones. Every ad you run shows people EXACTLY the words they just put into search and why your product is better than competitors for those specific search words. “That’s EXACTLY what I’m looking for!”
The Guide shows a clever, easy way to set the Cost Per Click for each of your specific search keywords so you pay Google less than your competitors and get more sales.

I offer private 1-on-1 Zoom coaching sessions. We look at the Google Ads program on your computer screen and set up a sample ad step-by-step, so you can create more ads the same way on your own. Everything we do is in The Google™ Search Ads Guide for easy reference.

I constantly improve The Google™ Search Ads Guide working with customers who enjoy making money month after month.

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